01 — The premise
A bespoke trip with Emba begins with a conversation, not a brochure. One of us is assigned to you. They learn what you've been imagining — not just the destination, but the texture of it: the kind of meal you want on an evening in, whether you'd rather be moved or left alone, what time of morning you actually want to wake up. Over the following weeks they shape the trip around all of that, then handle every reservation, transfer, table-booking, and quiet word with the right concierge so that when you arrive, you arrive expected.
We don't run packages. We don't have departure dates. We focus on longer, considered trips, not weekend breaks. Most clients book with us year after year and stay with the same person throughout.
02 — How it works
We call you — ideally with whoever you're travelling with on the line. We don't run through a checklist. We ask what trips you've loved and what trips you've regretted. We ask what time you want to wake up, what the bedroom should smell like, what you don't want to do under any circumstances. Most calls run long.
You leave with no obligation. We leave with enough to write a proposal.
Two weeks later you receive a thirty-to-fifty page document — the trip in narrative form, day by day, with the reasoning behind every choice. Not a slide deck. A piece of writing.
The proposal includes one or two deliberate alternatives at key moments — a different region for the first half, a different hotel for the third night — so you can feel the shape of the decision rather than be forced into it.
You read it, you mark it up, you call us. We revise. Some clients move three things; some rebuild the whole second half. The fee includes as many drafts as it takes to land on a trip you'd defend to a sceptic at a dinner party.
Once we're aligned, we lock every reservation, transfer, table, and ticket. We send you a single document with everything in it.
From wheels-up to wheels-down, we're reachable on a single number. Re-routings, lost-bag chases, last-minute hotel switches, the restaurant that decided to close on a Tuesday — all handled while you sleep, in your timezone or theirs.
When you land back, we call. Not for a survey. Because we want to hear how it went.
03 — Investment
Pricing depends entirely on the trip; we share a clear quote once we understand what you want. It typically includes flights, accommodation, transfers, our time, and round-the-clock concierge throughout. It does not include travel insurance (we'll quote it separately) or any meals you choose to pay for yourself.
If a fully bespoke trip isn't what you need right now, our flights desk and visa desk are excellent — both linked at the top of the page.
04 — What we plan well
A non-exhaustive list, drawn from the bookings we send the most repeat clients on.
05 — The boring bits, included